3. What have you learned from your audience feedback?

After finishing the Jason Derulo 'It girl' music video, we decided that it would be appropriate to gain audience feedback from our video. We initially very much hoped that we would be able to get a audience feedback from publishing our video onto Youtube, however because of copyright issues we were unable to do this. Immediately we decided that we would conduct a questionnaire and find out the respones of other people. You can find the answers from the questionnaire on the blog post 'questionnaires and feedback'. The questions we asked were:

Are you male or female? - this was to see whether opinions differed with gender.
Name you favourite thing about the music video.. - this showed us the strong points about the music video.
How was the music video appealing to you? - this allowed us to know what each individual particularly liked about the music video.
How could the music video have been improved? - this informed us of our weaknesses in the music video.
What is your opinion of the camera work? - this allowed us to gain the opinion of the camera work, the part all of the group worked on.
What did you think of the locations used? - this informed us of the audiences opinion of the locations we used in the video.
What did you think of the performance of the actors in relation to the song? - this told us whether we picked the right actors and how the audience thought they performed.
Out of a scale of 1 to 10 , how would you rate the music video? - this allowed us to know how much the audience enjoyed the music video.

We found the results of the questionnaire that out of the people we interviewed, they all appeared to agree that we should of included more locations in our music video, we know this is an area of our music video that we could of improved on and now know if we were to create another music video, we would include a lot more locations in our video. From the results we gained, we also found that the biggest positive about our music video was the performance in relation to the song, all the people we interviewed agreed that the actors for our video were very believable and played the role excellently. Also, we found from the results gained from that questionnaire, that females appeared to rate the music video a lot higher, this suggests to us that the love story narrative of the video is more appealing to a female audience.