Questionnaires and feedback

We decided that we would conduct a questionnaire to find out a audiences opinion on our music video, we interviewed 3 females and 3 males to allow a unbiased result, here are the findings:


We found from the following results that out of the people we interviewed, they all appeared to agree that we should of included more locations in our music video, we know this is an area of our music video that we could of improved on and now know if we were to create another music, we would include a lot more locations. We also found from the results gained from that questionnaire, that females appeared to rate the music video a lot higher, this suggests to us that the love story narrative of the video is more appealing to a female audience.

Copyright issues

When we completed our music video and done the editing, we decided that it would be a good idea to post the music video on youtube to distribute our video to a wider audience and also get a large audience feedback; only the sound was muted because of issues with copyright. This was a great disappointed to the group as we wanted a large feedback from youtube. We decided that we would just leave it as a quicktime movie and show people around college the video.

Our magazine advert

Comparing our digipack

Front Cover



For our front cover we decided to go with a close-up of our main character, like in Ed Sheeran's cover for his debut album '+'. We decided this is the best idea as the close-up suggests the album is going to contain good music but the artist is also important, but not a suggesting or sexual pose which could suggest the album is only about the artists image.


Back Cover



For our back cover we wanted to create a simple design (like the front cover) to suggest the music is important in the album. We used a similar design to Adele's album '21' when listing our tracks. We did this because we liked the design and even though there is an image of the artist the tracks are a main feature and stand out in the design.

Booklet (Inside left)



For the inside left of our digipack we wanted to create a booklet, similar to Beyonce's on her album '4'. Her booklet is a book of song titles and a '4' photo-shoot. So we took some photos of our actor and decided this was the best one to go on the front of the booklet, to create an extra feature to the album, like Beyonce.

Disk (Inside right)



We decided we wanted our disk to have a simple design and not have it too complicated. We looked through some of our CD albums of our own and found The Saturdays 'On your radar' album. They used a simple colour which reflected their album design so we tried to use a similar design for our own album.

Creating our digipack: Fonts

When choosing a font we wanted to keep in the style of our genre and have a typical pop music style font. We looked at some album covers to research fonts.






We then looked around the web to find some fonts to download and test our album title. Using photoshop we come up with some versions of our titles.



We decided to use the font 'ClementePDaa' it's the third font in the list. We used this font because we thought it font represent our genre best. We found a similar font on Adele's album 21. We looked round the web and found other similar fonts used in the pop music industry, so decided this would be appropriate for our album cover.

Creating our digipack: Colours

When we were creating our digipack we wanted the colours to play a big part in creating effects. We looked at album covers with black and white artwork to see if we wanted this effect.



We thought the black and white effect made the album cover look interesting because of the lack of colour can give emphasis on music rather than artist image. We decided to go with black and white for our cover. However we added a purple colour to the title on the cover, similar to Adele's album 21 where the '21' is highlighted green.

Ways of advertising songs/albums

The biggest way of promoting a song is making a music video to go alongside it, which is exactly what we have produced for our media production work.
Other ways of promoting songs and albums:

• Magazine and newspaper advertisements


• Internet e.g. youtube, itunes, social networking sites, pop ups


• Billboards


• Concerts


• Magazine and newspaper reviews.


• Advertisements in shops such as HMV


• CD signings and special events