Looking at Rihanna's new album "Talk that talk" it is giving off a completely different image to her previous album cover "Loud". The album was released on November 18, 2011 and talks about love, sexuality and empowerment. From looking at it compared to her previous one I think it looks very different, this automatically shows that she is trying to tell us that she . The cover is still of a close up photograph but ive off a very different feel to itinstead her eyes are directly making contact, they are very dark and look quite gothic. From looking at her face her eyebrows are faced up, she looks quite fiesty and arogant, I also think that she looks quite evil, I think this also makes you question what she has to offer, what kind of music is on the album? Is it quite fiesty and powerful? It is aimed to draw you in so that you want to listen to it.
From looking at her clothing she is wearing a camoflage top. We usually associate camoflage clothing with being related to the army, the army are very powerful and the clothing is also worn to make them hidden from the enemy, this makes me think that Rihanna is hiding what she has to offer, that she is not revealing anything about the CD, this again would make people want to buy it because they would really want to see what she is all about, how good the album is. From looking at her face I personaly think that she is trying to portray this individual unique image, that she is like nobody else, this links in with the name of the album "Talk that talk" which we can see is tattooed on the arm, almost as if she wants people to know who she is and she wants to get people talking about her, to create word of mouth so that everyone knows who she is. The writing is also in capital letters and is quite boldly written on her arm. This is quite a daring thing to do which shows that she is not afraid of doing anything which could reflect on the album, she is not afraid of coming out and doing her own thing.
From looking a Rihanna's lips like her old album cover look perfectly painted which shows her pefection however, her hair is delibrately messy and is a natural brown colour unlike the fiery red on her old album cover. This shows that she has two sides that she might possibly we showing her true colours and her natural identity. The way she is licking her lips up shows that she is possibly teasing us about the album, like we wont know what its like until we listen to it. Instead of having her name on the front cover she has got a huge letter R in the top left corner. This indicates that she is already well known and all she needs really is a picture of her face as people already know her name, this again indicates her cokiness and arogant side.
Over all even though this picture appears to be quite simple, when you look at it in more detail she seems to be telling us quite alot and is trying to persuade us to buy her new album in various ways.
This is a photograph of the cd cover of her album. I think this is really creative as it links in completely well with the album name "Talk that talk". This image is of a newpaper which has been spread out onto the disk which appears to me that by producing her new cd that she is trying to get everyone talking about her to again create word of mouth. The colour of the CD has been used with natural colours just like a newspaper which makes it look very natural. I think the way this has been made is really creative as it has been made to look like the article is about her and her songs in a very unusual way. I really like this idea as when you normally look at CD covers they look quite plain and boring but this has had some thought put in to it.
From looking at Rihanna's back cover we can see a photograph of her full body rather then just her face. She is still giving us eye contact drawing attention. The photograph is in black and white and she is stood in quite a run down building. Rihanna's clothing looks very creative but yet shabby, almost as if it has been created like a "mishmash" nothing fitting together. Rihanna herself looks very sexual, the way she is stood and is posing for the camera, very confident and controlling, this could also reflect the songs themselves, extreamly powerful, and also Rihanna's personality. We normally associate the colour black with smart dress and perfection, but this is the complete opposite. This indicates that her music might be somewhat creative and able to adapt her voice and personality to different situations.
I think Rihanna herself is trying to portray the image of being quite intimidating. On the photograph on the left of the back cover I can see a skull being burt on the fire, this is indicating quite possibly that we shouldnt underestimate her, the could be reflecting on her voice, and basically saying that she is capable of anything. The song titles are also down the right side of the page and are in a bold red colour which are eyecatching. The colour red in itself can have different meanings, it could stand for love passion and desire which could refect Rihanna's music, and it can also be the sign of blood, fire, and the devil. Red is a colour in itself I think is well chosen because it can have many different meanings, she is not giving away anything about the album, but she definately thinks that creating word of mouth about the album is crucial.
Overall I really like Rihanna's digipak as I think she has been very creative through pictures rather than words, and analysing it has made me think about other options which we could use into creating the best digipak.
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